Saturday, July 9, 2011

4 ways to profit from free software solutions

In my last article, I tried to demystify a few questions concerning free software solutions. I went rather quickly through one of the most important aspects though: how do providers profit from free software? I will complete my answer in this article.

Why offer free software? Why would a provider or even an investor be interested in giving away their product?

Not only is it expensive to build, but you need to host it, distribute it, promote it, etc. All of these are quite expensive. So why offer it freely?